Hanna Baby Registry

My team was tasked with designing Hanna’s new baby registry site.

We collaborated with Hanna leadership to develop a customer journey that achieved our business goals.

The project was a huge success with management and the design direction we introduced was adopted for the entire e-commerce experience.

Role / Art Director / Visual Design

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Why are Hanna babies so happy?

Why are Hanna babies so happy?

What is the customer journey?

What is the customer journey?

Baby's first year.

Baby's first year.

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